Aave Brand
Assets, examples and guides.
Token and avatars.
The original Ghost Logomark inside a circular or square container alongside GHO tokens.
AAVE Token
AAVE Avatar
GHO Token
sGHO Token
Colors
This primary palette forms the fundamental color scheme of the brand.
Ronnie
Ronnie is Aave's friendly ghost mascot. Available in airbrush and line styling.
Airbrush
Line
Best Practices
Reference these suggested guidelines when using the Aave identity in your projects.
Suggested usage
Give the mark enough spacing
Use colors with adequate contrast
Use the logos as provided and treat them with care
Use the full logo when more brand context is needed
Things to avoid
Placing the ghost on top of the Aave wordmark.
Stretching or deforming the mark in a non-uniform way.
Rotating the mark or flipping it upside-down awkwardly.
Presenting the ghost with negative emotions.
Using multiple colors within the mark.
Cropping the mark. Especially in a creepy way.
Using patterns, gradients or shadows.
Using other fonts next to the ghost logo as the wordmark.
In Use
FAQs
The Aave logo should be used in its original form without any modifications. It should be clearly visible and not distorted. The logo should also maintain a minimum clear space around it to ensure it stands out.
You can use the Aave logo on your website or promotional materials, provided your usage doesn't misrepresent the Aave brand. Visual assets should not be altered, combined with other logos, or used in a way that misrepresents the Aave brand.
Yes, we encourage you to stay true to the Aave brand while creating your own assets. Start with one of the derivative logos.